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We were engaged by the Chief Commercial Officer (CCO) and the GM HR Business Partner for Commercial to establish an evidence-based view of the types of activity and time/resource investment put towards these activities across the Commercial function, of approximately 600 people. This is in the context of the broader business looking to achieve efficiency and cost-out targets identified in the three year strategy, whilst simultaneously delivering top-line growth.
Coles was eager to build a robust baseline through which they could: (a) gain an objective view on the current size, make-up and performance of the Commercial function; (b) inform how best to structure teams and where to invest (headcount & cost) vs strategic objectives, and (c) identify any duplication of work.
This was conducted over a 12-week period, over two phases: (1) Discovery, and (2)(a) Baseline & Diagnostic, (b) Analyse Baseline & Hypothesis, and (c) Organisational Recommendations & Next Steps. The following were the deliverables: